Cheers to our legendary eagle Vijay Soni

He’s a force to be reckoned with! With a long list of impressive accomplishments, including 7 national podium finishes, 4 international podium finishes, and 2 Asian bronze medal team finishes, it’s clear that Vijay is one of the best in the business.
But that’s not all – Vijay has also been an integral part of the paragliding community, serving in various roles such as a paragliding meet director, event organiser, chief judge, event judge, and team leader. He’s truly dedicated to this sport, and it shows in everything he does. What’s more, Vijay has made history with his incredible feats. In 2000, he completed the first-ever record cross-country distance in India, flying from Pune to Baramati – a distance of 64 km. And in 2009, he flew the first 100+ km FAI triangle in India, earning recognition from the Limca Book of Records.

It’s no wonder that Vijay is the only Indian pilot who has represented India in 8 FAI CAT 1 Championships .

Now he’s set to qualify for his 9th in France this year! We’re honoured to support such an accomplished and talented athlete, and we can’t wait to see what he’ll achieve next! Cheers to Soni, our legendary eagle!

Soaring Skies Effin High

soaring skies effin high
Buckle up and hold onto your hats because Effingut is proud to announce its support for the legendary paraglider, Vijay Soni. He’s a true icon in the world of international paragliding. Since 2000, he’s represented India at the highest levels of competition, taking on the world’s best and proving himself time and time again.

But here’s the thing: Vijay Soni didn’t get to where he is today by taking shortcuts. He’s flown in over 50 international competitions – and he’s covered all his expenses himself. That’s right, folks – Vijay Soni is a true self-made champion, and we couldn’t be more proud to support him.

At Effingut, we know that the pursuit of excellence is not just about skill and talent – it’s also about passion, hard work, and determination. And there’s no one out there who embodies those values more than Vijay Soni. Whether he’s soaring through the air, pushing the limits of what’s possible, or inspiring the next generation of paragliders.
By supporting Vijay Soni, we’re not just supporting one of the most talented athletes in the field of paragliding – we’re also celebrating the spirit of adventure that makes the sport so special to Effingut.

So, if you’re ready to join us on this thrilling journey, come on down to Effingut and raise a glass to Vijay Soni! We strive to support Soni on every flight he takes to soar the skies, and we know it’s going to be one hell of a ride.

Cheers to goodness

Effin Community logo
Effingut’s journey in the craft beer industry has been a testament to the power of passion, persistence and the unwavering support of our loyal customers. Over the past nine years, we have grown into a well-known name, and now we are at a stage where we feel it’s time to give back to the community that has helped us flourish. This is how the Effin Good Community program was born.

Effin Good community is driven by a desire to support local businesses and individuals who share the same “josh” (enthusiasm) as us. We believe in collaborating and supporting initiatives that make a positive impact, nurturing a thriving community that uplifts one another.

Through the Effin Good Community, we aim to engage with the local community in various ways. We will be collaborating with local artists and organisations to host events that showcase their talent, passion and creativity. We also establish partnerships with local brands for product collaborations, fostering a sense of unity and support within the community.

We take pride in the success stories that have emerged from the program. For instance, Effingut proudly supports Vijay Soni, a paraglider representing India in world championships. By being a part of his journey, we exemplify our commitment to supporting individuals who strive for greatness and inspire others along the way.

Collaboration is at the heart of our approach. We will be actively seeking partnerships with local organisations and individuals to achieve our goals. Through hosting events and pop-ups, we aim to create a platform that showcases local talents, initiatives and products, amplifying their reach and impact.

The core values behind the Effin Good Community are rooted in making a social impact and fostering the growth of the local community. We measure and track the effectiveness of our initiatives to ensure they align with our mission, continually assessing and adapting to maximise our positive influence.

We firmly believe that the community’s active participation and contribution are key to the success of the Effin Good Community. We encourage our customers to show support for local brands, artists, and individuals that we collaborate with. Together, we can create a vibrant and interconnected community where everyone thrives.